Breaking Free
Experiments in tech entrepreneurship
Posts Tagged ‘alliteration’
How To Market Like A Rapper
In: Marketing
15 Nov 2008“Cutie with a bootie”. “Junk in the trunk”. These popular phrases spread throughout our culture like wildfire. Why? It has something to do with the repetitive sounds in the phrase. It rhymes and is melodic. Rappers have stumbled on an interesting psychological effect with phrases like these: they bounce around in your head and get [...]
- (14) Comments
- Tags: alliteration, assonance, brand, branding, consonance, repetition
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Breaking Free is a collection of articles on tech entrepreneurship, business, and life written by Brian Armstrong. You can read more here »
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